Job description

The company:

Crimtan is a programmatic digital marketing company with proprietary technology that enables us to run intelligent, targeted and high performing omni-channel campaigns for well-known brands globally.

Due to our proprietary technology stack, we’re well positioned for the impending changes in the programmatic ecosystem.

· Active ID is our persistent identifier (cookieless technology) that we’ve been working with since 2018

· Dynamic creative (prospecting and retargeting) is core to everything we do

· We’re well-versed in running sequential campaigns across multiple formats

The company was founded in the UK in 2009. Our business is in a high growth phase, and with offices in New York, London, Dubai, Singapore, Tokyo and Sydney you will be working across a number of campaigns across different formats and mediums.

Our vision is simple: To transform programmatic digital advertising into meaningful individual experiences.

The role:

We are looking for a creative and innovative marketing individual with strong commercial acumen to join our global marketing team. As the Regional Marketing Manager, you will be responsible for developing online and offline marketing plans and strategies for your assigned region (US/North America).

Reporting directly into the SVP – North America and working closely with the global Marketing team and Branding at HQ, you will play an integral part in the company’s marketing and growth in the US.

We’re looking for someone with a successful track record in B2B tech marketing, working closely with sales. You will have a strong, hands-on marketing background with proven experience across different channels and markets. You will work in close partnership with a number of teams in the business including sales, product, operations, and client services to ensure we have a holistic plan to accelerate growth in the US region and drive further engagement in a very competitive marketplace.

Key responsibilities:

· Create, manage and implement the marketing plan in the US region

· Work with the central marketing team to deliver US-focused marketing activity such as events, conferences, webinars, digital marketing and PR

· Work with sales to implement and grow a US sales/marketing pipeline including lead gen, nurture programs and growth marketing

· Identify critical insights from internal and external stakeholders and utilize data to inform critical product development and customer opportunities in the US region

· Build strong relationships cross-functionally with the other business units and help share the global brand vision

Key skills and experience:

· An understanding and passion for programmatic and digital marketing

· +3 years B2B marketing experience, with a blend of both hands-on and marketing strategy/planning

· Clear and concise communicator and skilled writer with the ability to synthesize a lot of information quickly, highlight the key takeaways, and disseminate meaningful insights

· Experience in building and growing marketing lists, nurture programs and sales pipelines

· Ability to balance attention to detail with swift execution; we need to do things quickly, and we need to do them well. Balancing those can be challenging, and this should be a strength

· Excellent communication, project management and organisational skills

· Possess a strong work ethic with a drive to succeed

· Self-motivated and able to work on own initiative

· Good knowledge of digital marketing tactics and best practices

· Proficient in marketing automation and analytics features

What Crimtan Offers:

1. Competitive salary

2. All the latest tech & software you need

3. We have an office in New York: offering a hybrid work pattern

4. Company bonus scheme

5. Pension & Healthcare plan (inc. mental health cover)

6. 20 days holiday

7. Be part of a passionate, friendly and transparent culture

Job Type: Full-time

Salary: $90,000.00 - $100,000.00 per year

Benefits:

• 401(k)
• Dental insurance
• Health insurance
• Paid time off

Schedule:

• Monday to Friday

Ability to commute/relocate:

• New York, NY 10022: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Are you equally a hands on and strategic technical Marketing Manager?

Experience:

• B2B marketing: 3 years (Required)
• programmatic marketing: 1 year (Preferred)
• brand marketing: 3 years (Preferred)

Work Location: Hybrid remote in New York, NY 10022

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